Peter Ruchatz is Chief Marketing Officer at TeamViewer, where he leads the company’s global marketing organization across brand, product marketing, demand generation, channel marketing, and pricing. He brings more than two decades of international leadership experience in B2B software marketing, driving growth across enterprise and SMB segments.
Before joining TeamViewer, Peter most recently served as Chief Marketing Officer at Thinkproject, an EQT portfolio company. Throughout his career, he has held senior and global marketing leadership roles at leading B2B software and technology companies, including Veeam Software, Celonis, Salesforce, and Microsoft. As Chief Marketing Officer at Veeam he developed deep expertise in addressing the needs of IT professionals. At Celonis, he served as Senior Vice President of Demand Generation, leading global enterprise pipeline programs. Earlier roles included Vice President Marketing EMEA Central at Salesforce and Senior Director Marketing Dynamics at Microsoft, where he spent five years in Redmond, Washington, gaining extensive experience in international software markets and enterprise technology.
Peter holds a Bachelor's degree in Business Administration from Baden-Württemberg Cooperative State University (DHBW) and a Master's degree in Electrical Engineering from RWTH Aachen University.